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I don’t usually do this…

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I don’t usually pimp out sites, but I saw this one and really liked it: Wesabe. I’ve been looking for a quicker, easier app to use other than Quicken or Money, where it seems like I end up spending hours getting my data in and classifying expenses. I think there are some really interesting ideas here.

Of course, as an advertising guy I think, wow, if people were comfortable enough sharing their info like this, then you could get a lot of revenue based on offering coupons (i.e. ads) based on peoples’ purchase histories. Anyway, it’s a slam dunk business model, if they can get scale and adoption.

I’ve also been thinking about the entire self-help/self-improvement market as a whole, and see some really interesting opportunities there. Consumer motivation coupled with a fragmented market equals something interesting. I think sites like Wesabe are only step 1 in this evolution.

Anyway, for lazy people, here’s the tour video:

Written by Andrew Chen

November 21st, 2006 at 9:39 pm

Posted in Uncategorized

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  1. Thanks, Andrew! We’ve gotten a great response to the site, and are seeing a lot of happiness with the decision not to run ads.

    I agree, though, that coupons would be a good possibility. We’re into anything that helps our members save money. We wouldn’t do it as anything required, though.

    Let us know if you have any suggestions for how to improve the site.

    Thanks,
    Marc Hedlund, co-founder, Wesabe

    Marc Hedlund

    21 Nov 06 at 10:25 pm

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